4 Easy PowerPoint Principles for Visually Engaging Slides
January 4, 2012 2 Comments
All too often a PowerPoint presentation is the Kiss of Death for an audience. You don’t want to be THAT presenter do you? Today I’m going to give you some EASY ways to make your PowerPoint slides “Pop” that your audience will love!I’ll briefly give examples of 4 EASY Power Point Principles:
1. Go BIG—Use Big Pictures
2. Create Contrast with Pictures not Words
3. Try the Photographer’s Secret—The “Rule of thirds” for eye-catching slides
4. Less is More—the KISS (Keep It Simple Stupid) principle for PowerPoint Presentations
Here is an average PowerPoint slide: Title on top, picture on the bottom. It could be worse—it could be all text. It could be a difficult-to-see picture. Or there could be too many pictures. So, it’s not too bad. But there is something really simple that you can do to have a greater impact.
Yep—just use a BIG picture. Let the picture take up the whole slide, if possible. Rather than have a title, Just talk about the slide or maybe have a single word “Empowerment.” When a picture takes up a whole slide our minds imagine the picture bleeding off the edge, so it’s even bigger than what you have on the slide.
Here it is again, the average PowerPoint slide
Big Picture Impact
A different crop—and maybe a little more interesting. Try using the “Photographers Secret” The Rule of thirds for some of your images
Imagine your slide divided into horizontal and vertical thirds—the intersections are the “Power Points” of your Power Point slide —where the focus of your image can have greater visual impact. It can also give a picture a different “feel”
Here’s the same picture with the grid overlaid. Now, you don’t actually have to have a grid. You can just estimate it.
Here’s another tree picture—quite different from the first!
Notice that it is fairly centered. This picture gives me a sense of foreboding and a feeling of being dominated –like I can’t escape. What if I crop it just a little bit differently?
So, Do you want to Stand Out in a crowd and have your PowerPoint Slides Be more visually interesting to engage your audience? Remember to use BIG PICTURES and . . .
Don’t do this—don’t make your text color and background color too similar. It might be easy for you to see on your computer screen but it isn’t so easy from the back of the room.
Here’s a family from the U.S. I could, like many presenters, also read the slide to you, which begs the question—why have a slide if you are just going to read it? Just note that they spend a lot of money.
Here’s a family from Chad–$1.23. It’s hard to imagine isn’t it!?! But is there a more effective way to present the information—a way that will have greater impact? Remember the saying . . .
A week’s worth of food for the Chad family. Pictures are a shortcut to our minds. They are a short cut to our emotions. A picture is worth a thousand words.
Also remember to:
Go BIG—Use Big Pictures
Create Contrast with Pictures not Words
Try the Photographer’s secret—The “Rule of thirds” for eye-catching slides
I do have one bonus principle for you . . .
This is me. I like to have fun in my presentations—and you certainly can add some fun to your slides
—even little changes can make them fun. Don’t let your PowerPoint slides be the Kiss of Death!
Keep it Simple, Bold and interesting and your Audiences will love you!

































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